We work with today’s most ambitious brands to solve their toughest local briefs

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How can WhatsApp fine tune its AI experience for Indian users?

Market Entry & Positioning

What can WhatsApp learn from Pakistani small business owners who are adopting key business features more than others?

Branding & Identity

How can WhatsApp’s global leadership team get an immersive understanding of their biggest userbase in the world?

Interfaces & Experience

How can meta empower small & medium business owners in India through its business app’s advertising features?

Interfaces & Experience

Can gaming make an impact on gender equality in cultures like India and Nigeria?

Content & Communication

How can a super-premium rum capture the imagination of India’s young drinkers?

Market Entry & Positioning

How can Gen alpha shape the future for one of the world’s leading personal care brands?

Branding & Identity

How can google help women in India overcome their barriers to using ai tools?

Interfaces & Experience

How can a rising young personal finance brand create a people-first app for its 100% digital health insurance product?

Interfaces & Experience

How can Swiggy win in the tier 2 & 3 cities of India?

Market Entry & Positioning

How can WhatsApp nudge indians to use stickers and make their media sharing experience seamless?

Interfaces & Experience

How can Flipkart strengthen its loyalty & membership programs and optimize its Supercoin Zone to do this?

Interfaces & Experience

How should a new super premium gin brand insert itself into India’s thriving gin culture?

Market Entry & Positioning

How can WhatsApp widen the social role it plays in people’s lives?

Interfaces & Experience

How can Agoda optimize its hotel partner platform’s UX UI for its Indian users?

Interfaces & Experience

How can YouTube shorts inspire first time content creators in India?

Interfaces & Experience

How can Youtube Shorts stand out for its creators and viewers?

Content & Communication

Can Youtube Shorts find its place in a sea of short form content apps?

Content & Communication

How can India’s top oral care brand help the future dentists of the country maximise their potential?

Market Entry & Positioning

How can a popular food & grocery delivery service innovate to stay ahead of the game?

Interfaces & Experience

Who should the chalo airport express bus service target in mumbai – and how can it do so most compellingly?

Market Entry & Positioning

How can a rum brand attract young Indian drinkers who are spoilt for choice today?

Content & Communication

How can Swiggy design the ideal app for its delivery partners?

Interfaces & Experience

What can Bacardi’s new campaign say to india’s new breed of youth?

Content & Communication

What beverage innovations can India’s Gen-Z inspire for TCPL?

Tata Consumer Products Ltd

How can Swiggy innovate its 4.0 app revamp for launch across India?

Interfaces & Experience

How can Fastrack bring its iconic youth power to a traditional category?

Content & Communication

How can Meta develop a powerful business pitch for its partners?

Content & Communication

How can Meta develop its click through to WhatsApp feature for India?

Interfaces & Experience

What does the future of wellness look like in India?

Content & Communication

How can GCPL craft the most powerful claims for its Magic hand wash?

Godrej Consumer Products Ltd

Content & Communication

How can WhatsApp optimise itself for drivers and riders?

Interfaces & Experience

How can GCPL rapidly get a sense of what resonates the most with their consumers?

Godrej Consumer Products Ltd

Content & Communication

How can Youtube create engaging podcasts for Indian listeners today?

Market Entry & Positioning

Can Youtube appeal to tv watchers in India?

Market Entry & Positioning

How can Whatsapp convey its commitment to privacy via its features?

Content & Communication

How can Meta learn from its other platforms to strengthen its status feature?

Interfaces & Experience

What kind of household cleaning innovations can change muscle memory today?

Godrej Consumer Products Ltd

Interfaces & Experience

What will it take for Goodknight to keep up with its competition?

Content & Communication

Can kids and moms finally agree on their favourite beverages?

Tata Consumer Products Ltd

Market Entry & Positioning

Can innovation inspire India to drink more coffee?

Tata Consumer Products Ltd

Market Entry & Positioning

How can the humble Indian mixie be innovated for today’s homes & kitchens?

Market Entry & Positioning

Can Atomberg extend its premium technology to make products for the Indian masses?

What can help reduce the spread of misinformation on WhatsApp in India?

Market Entry & Positioning

What can a ready to cook brand offer Indian home cooks beyond convenience?

Market Entry & Positioning

Can people love a video platform while flirting with others?

Content & Communication

How can a digital campaign be optimised most effectively?

Content & Communication

How can a chat app’s UX / UI be a positive experience for its most challenging users?

Interfaces & Experience

How can India’s top oral care brand plan for resource constrained consumers in 2020?

Market Entry & Positioning

How can a team help top management feel its project journey?

Content & Communication

Why do people prefer unbranded mattresses in west India?

Market Entry & Positioning

What’s a good hack to review rapidly transforming markets?

How can a children’s rights NGO get Indian youth involved?

Market Entry & Positioning

How can an ‘NGO’ position itself as an aspirational brand?

Market Entry & Positioning

How can people see the role they play in making a product sustainable?

Market Entry & Positioning

How can doritos ride on niche gaming culture in India?

Content & Communication

How can an Indian start-up disrupt a category that is invisible in people’s homes?

Market Entry & Positioning

How can a jewellery brand appeal to the brides of india today?

Market Entry & Positioning

How can an emerging Indian hotel chain disrupt the hospitality industry?

Market Entry & Positioning

How can global content feel relevant to Youtubers in India?

Content & Communication

Will India welcome a social giving platform from one of its most popular brands?

Interfaces & Experience

Can an app’s users help co-create its campaign for a feature launch?

Content & Communication

Can an app’s users help co-create its campaign for a feature launch?

Content & Communication

What does loneliness feel like in one of the world’s most collective cultures?

How can one of India’s most loved brands stay on top of this transitioning market?

Interfaces & Experience

How can L'Oréal culturally translate its sustainability initiatives to India?

Content & Communication

How can a roomful of hair scientists think beyond hair?

What can get India to listen to podcasts?

Market Entry & Positioning

Can a young Indian brand be the country's new icon of progress?

Market Entry & Positioning

How can a 1st mover make a comeback?

Market Entry & Positioning

Why do Indians trust blood donation camps more than blood banks?

Interfaces & Experience

Why do mumbaikars act instead of waiting for help in a crisis?

Interfaces & Experience

"What will make a public platform feel safe for young indian women? "

Interfaces & Experience

Why don’t indian finance brands think of women as more than just wealth?

Branding & Identity

How can an iconic indonesian brand get a contemporary makeover?

Branding & Identity

How can an energy drink stand out in Ramadan?

Content & Communication

Can a health drink get mums to reconsider their child’s daily diet?

Content & Communication

How can a leading food delivery service extend its brand?

Market Entry & Positioning

Will teetotalers show the way for tomorrow's party animals

Can Indian women wear their love for colour on their hair?

How can an international brand grow in progressive India?

Market Entry & Positioning

What does chocolate have to do with real moments of love?

Content & Communication

How can an app make sense to someone who hasn’t grown up with computers?

Interfaces & Experience

How can a global team get a sense of India in an hour?

Content & Communication

How can Urban Company create a brand that is culturally relevant to both, its customers and its professionals?

Interfaces & Experience